Benny Steinmetz is a Diamondz King

In 1978 when Benny Steinmetz joined his father’s company, the Steinmetz Business Group, the company was 38 years old and had its only office in Tel Aviv. The Steinmetz Business Group was involved in the diamond business. Benny Steinmetz soon started to shine due to his keen business and investment sense. He started growing the company at a rapid pace. Very soon, from that one office in Tel Aviv, the Steinmetz Business Group expanded to four other continents. Offices were established in Johannesburg and Namibia in Africa, Mumbai in Asia, Chicago and New York in the USA and Antwerp and Geneva in Europe. Benny Steinmetz had come to stay and stayed he has.

The hallmarks of Benny

One of the hallmarks that Benny Steinmetz has set for his company is quality. Under his leadership, the Steinmetz Business Group started dealing in top quality rough and polished diamonds. Some of the diamonds were sourced from mines directly owned by the Steinmetz Business Group. The rest of the diamonds were procured from some of the leading diamond merchants in the world, DeBeers included. Very soon, Steinmetz Diamonds made a name in the market and the company has never looked back. It has a huge group of loyal customers and the company has been adding to the number on a consistent basis.

Shrewd businessman

Shrewd businessman that he is, Benny Steinmetz soon realized the potential of the online diamond market. He started off by acquiring a part stake in the website diamond.com. Through this website the company started selling diamonds online. Visitors to the website can buy loose certified diamonds and polished diamonds that range in price between $200 and $2,000. As part of his strategy for online sales of diamonds, Benny Steinmetz soon introduced the concept of monthly payment plan where customers could buy diamonds and pay for them through monthly installments. The website also started offering a 30 day money back policy and free home delivery when the purchase price goes beyond $250.

Other ventures

Benny Steinmetz also gradually moved into other ventures and apart from diamonds, his companies are now into the domains of natural resources, real estate and capital markets. He donates a lot to charity and his aim is to reduce poverty in the areas his company operates and improve education and health of children worldwide. Benny Steinmetz is now listed among the top billionaires of the world in Forbes Magazine.

Steinmetz diamonds

Steinmetz diamonds are now one of the most well known diamonds in the world. People don’t care for the price when they buy diamonds marketed by Benny Steinmetz’s company. The quality is so assured that customers trust the company with their eyes closed. In the world of diamonds, Benny Steinmetz shines bright and is indeed the Diamondz King of the world.